Mobile connectivity crucial for business success, says expert

Mobile connectivity is becoming an indispensable component of modern business operations, providing solutions to enhance productivity and efficiency.

NetCov founder and connectivity expert, Ben Poskaitis, emphasizes the importance of enhanced mobile connectivity for businesses striving to remain competitive. "Enhanced mobile connectivity is no longer just 'nice-to-have'," Poskaitis asserts. "With more and more businesses committing to becoming 'digital-first' organisations to stay competitive, enhanced mobile connectivity is essential. Enhanced mobile connectivity is no longer just 'nice-to-have', it's essential to increase productivity, drive profitability, improve organisational efficiency and meet long-term business goals."

In the current economic environment, where organisations face financial constraints, identifying avenues for improving productivity is crucial. Poskaitis highlights several ways improved mobile connectivity can benefit businesses, from streamlining communication to bolstering security measures.

Poskaitis outlines that strong mobile signal quality can significantly enhance communication and collaboration among employees. "A strong mobile signal ensures employees can communicate effectively across the workplace and locations with fewer interruptions, delays or miscommunications," he notes. This improvement can lead to a higher standard of customer service and an increased satisfaction rate, with potential productivity boosts as high as 25% with effective business communication.

Another critical point is maintaining business continuity. A strong mobile connection can serve as a backup during internet outages, ensuring consistent operations and reducing downtime. "An internet outage could have a significant financial impact on your business. A strong mobile connection acts as a backup, ensuring seamless business operations, reduced downtime, and continuity for your staff and customers," emphasizes Poskaitis.

In terms of customer experience, Poskaitis acknowledges that modern consumers expect reliable mobile connectivity. "A strong mobile phone signal reduces customer frustration and increases business profitability," he remarks, noting the advantages such as ease of accessing reward programmes in retail environments.

Security, safety, and compliance are other areas where enhanced mobile connectivity plays a vital role. "Mobile networks are considered more secure than WiFi due to their built-in encryption," states Poskaitis, pointing out advantages such as SMS time-based one-time passwords and cellular security systems.

Adopting Internet of Things (IoT) technologies is made more feasible with reliable mobile networks, providing considerable operational efficiencies across diverse industries, from manufacturing to healthcare. "Nowadays, many organisations rely on cellular networks to implement IoT rather than WiFi, due to cellular's broader coverage, signal penetration and enhanced security," Poskaitis explains.

Lastly, Poskaitis underscores the efficiencies gained from 5G technology. "Better mobile connectivity means you can benefit from high-speed, low-latency 5G connectivity and real-time applications. Operate more efficiently by utilising cutting-edge technologies," he states, encouraging businesses to prioritize connectivity upgrades to take advantage of these advances.

Ben Poskaitis advocates for enhanced mobile connectivity to enable organisations to achieve increased efficiency and secure a competitive edge in the digital era. As technological advancement persists, network infrastructure improvements become critical for sustained business success.