Ruckus Networks signs TGR Haas F1 as official partner

Ruckus Networks has signed a deal to become the Official Networking Partner of the TGR Haas F1 Team, covering team sites and race operations across the Formula 1 calendar.

The agreement focuses on network infrastructure used at the team's headquarters locations and at circuits, including within the team's hospitality areas in the paddock. The partnership also includes branding on the VF-26 car, driver suits, team kit, the garage and digital assets.

TGR Haas F1 operates across multiple locations. The team runs its main headquarters in Kannapolis in the United States and has additional operations in Banbury in England and Maranello in Italy.

Trackside Networks

Ruckus said it will provide network solutions across the team's sites in Kannapolis, Banbury and Maranello. It also plans to supply race-day network operations at events. The companies positioned the work around the data demands of Formula 1.

Ruckus also said it will deliver Wi‑Fi for guests using the TGR Haas F1 hospitality suite within the paddock. That work sits alongside wider network connectivity for staff operating at circuits and remote sites.

The announcement places Ruckus technology into an environment where teams manage large volumes of information from car systems, operational tools and communications. Formula 1 teams typically link trackside operations with engineering groups working from factories, as well as specialist suppliers.

Brand Placement

The partnership includes prominent visibility for Ruckus across the team's assets. The company's branding will appear on the VF-26 car and on the racing suits of Esteban Ocon and Ollie Bearman, alongside team kit and the garage.

Commercial deals that combine operational services with sponsorship have become a common structure in Formula 1. Teams often use supplier arrangements to formalise technology provision while providing partners with branding inventory throughout the season.

Company Context

Ruckus Networks operates as part of Vistance Networks, which trades on Nasdaq under the ticker VISN. Ruckus sells network products and software focused on wired and wireless deployments, including tools that use automation and AI features for network management.

In the announcement, Ruckus described its offering as "purpose-driven" and said it uses AI in its products. The company also referenced low-latency connectivity in its positioning around motorsport use cases.

The Haas team described the partnership as important for global operations, which span factory facilities and race-weekend travel. Connectivity forms part of how teams manage communications and data exchange between sites.

One brief statement from the team addressed its expectations for the relationship.

"Strong, reliable connectivity is fundamental to our global operations, and I'm pleased to be working with RUCKUS Networks during an important year for the sport," said Ayao Komatsu, Team Principal, TGR Haas F1 Team. "Formula 1 is about speed, efficiency and reliability, and partnering with RUCKUS Networks allows us to showcase how our networking solutions perform in one of the most data-intensive environments in the world."

Ruckus characterised the agreement as an expansion of an existing relationship. It framed the next phase around formalising a networking partner status with the team.

"We are expanding our initial partnership to be the Official Networking Partner of the TGR Haas F1 Team, and we couldn't be more thrilled," said Bart Giordano, SVP and President, Ruckus Networks. "Speed and excellence are synonymous for the team, and we know our purpose-driven networks can meet and exceed the demand for performance in an ultracompetitive environment. RUCKUS leads the industry with our innovative AI-driven solutions, a competitive edge that will enhance this partnership. We are excited to have our technology continue to enable their networks, and we cannot wait to support the team in another winning season."

The deal adds Ruckus to a growing list of technology and communications suppliers using Formula 1 partnerships as a route to brand exposure and industry positioning. The team confirmed that the partnership will run throughout the season, with branding featuring on the VF-26 and associated team assets.