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Creative Technologies stories - Page 2

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
New zealand music band performing on stage with digital engagement

Coppelia uses data-driven online strategy to grow music audience

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creative technologies
Auckland band Coppelia uses data-driven digital strategies and quality content to grow their music audience and secure festival invites in 2025.
Dan kalinski   managing director2

SEO Isn’t Dead: How GEO and the new dual-engine model will shape brand success in 2026

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creative technologies
SEO is evolving in 2026 with Generative Engine Optimisation (GEO), merging to boost digital authority and shape brand discovery in an AI-driven world.
Digital artist working at desk with colorful digital artwork and tools

Adobe adds Gemini 3 Nano Banana Pro AI to Firefly & Photoshop

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creative technologies
Adobe integrates Google’s Gemini 3 Nano Banana Pro AI into Firefly and Photoshop, offering Creative Cloud users enhanced image generation and editing options.
Max k

Max Klymenko wins top RØDE award as creator of the year

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creative technologies
Max Klymenko, a UK creator, won the RØDE Creator of the Year Award and USD $25,000 for his popular Career Ladder series educating Gen Z audiences.
Person using vr headset with floating books and training icons transforming into 3d virtual scenarios

SkillsVR unveils AI tool to rapidly convert training into VR

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creative technologies
SkillsVR launches AI tool GenerateVR, turning static training materials into interactive VR modules rapidly, boosting immersive learning accessibility and scale.
Australian shoppers online shopping smartphones laptops shopping bags parcels major sales

Black Friday sales hit record AUD $6.8 billion amid online buzz

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creative technologies
Australian shoppers are set to spend a record AUD $6.8 billion during Black Friday to Cyber Monday, with social media buzz driving soaring online engagement.
Young student designing 3d model at computer in bright classroom with sketches and tools

Autodesk expands free access to pro software for 150m global learners

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creative technologies
Autodesk now offers free professional software to over 150 million students worldwide, boosting skills in design, engineering, and AI to tackle talent shortages.
Headphones

Edifier partners with Officeworks to roll out audio range nationwide

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creative technologies
Edifier partners with Officeworks to launch its audio range across 170+ Australian stores, offering headphones, speakers, and earbuds from AUD $59 to $1,099.
Human hand interacting with glowing search bar digital network symbols

AI-driven search reshapes digital brand visibility & discovery

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creative technologies
Conductor's new report reveals AI tools like ChatGPT are reshaping digital brand visibility, with AI-driven search now influencing discovery across key sectors.
Adrian janon

Why hybrid TV is the next stage of the creator economy

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creative technologies
Hybrid TV blends interactivity with streaming, letting viewers influence content in real time, reshaping the global creator economy and media landscape.
Molly headshot 2

The human experience cannot be replicated: Why YouTube’s AI crackdown has tech professionals talking

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creative technologies
YouTube’s new rules require creators to show human input in their videos, aiming to protect authentic creativity amidst rising AI-generated content.
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How marketers must handle search in an AI world

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creative technologies
Marketers must evolve search strategies, blending proven tactics with AI trends to thrive amid Google’s shift to AI-driven search landscapes.
Professional business attire computer job search ai digital icons smart technology

How AI can help you land your next role - Faster, smarter and with more confidence

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creative technologies
AI is reshaping job hunting in 2025, helping candidates tailor CVs, prepare interviews and discover roles with more confidence and speed.
Digital illustration computer screen dynamic web ai data flow personalized content delivery

Progress unveils Agentic RAG for Sitefinity to drive AI-led content

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creative technologies
Progress Software launches Agentic RAG for Sitefinity, an AI-driven tool for real-time, personalised content delivery with compliance controls, now in early access.
Joe logan cio imanage 1200 x 677

Adopting “AI” for Digital Transformation requires specificity

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creative technologies
Businesses must specify which AI type they adopt-LLMs, generative, or predictive-to drive meaningful digital transformation and avoid empty buzzwords.
Headshot rmcnamara

How the University of Miami is halving VR development time - No coding required

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creative technologies
The University of Miami slashes virtual reality development time by over half using a no-code toolkit that simplifies creating immersive learning simulations.
Live

RØDE unveils Bright Friday campaign with new colours & offers

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creative technologies
RØDE launches Bright Friday campaign with vibrant new colours for audio gear and special bundled offers to help creators personalise their setups.
Sandisk

Sandisk launches Creator Series storage for digital professionals

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creative technologies
Sandisk unveils Creator Series storage, offering mobile and desktop solutions tailored for digital professionals and content creators in Australia.
Southeast asian city skyline digital connections ai technology collaboration

Agnes AI surpasses two million users amid rapid Southeast Asian growth

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creative technologies
Singapore-based Agnes AI has surpassed two million users, with half of its 150,000 daily active users hailing from Southeast Asia, signalling rapid regional growth.
Sap learning story

SAP commits to teaching 12 million by 2030, opens up free learning pathways

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creative technologies
SAP has made a massive overhaul of its learning offering, making content free and revamping certifications to focus on practical skills.